7 Reasons for Information Radio


These are the reasons public agencies most often express to explain why Information Radio Stations fill a void in their public communication toolboxes.
1 No Ongoing Equipment Costs	Related Links
An Information Radio Station is effectively an appliance for which there is very little if any ongoing or annual costs to operate, maintain ands keep licensed.	Related Links
2 No Middleman	ALERT AM Fixed-Location Stations
Information Radio Stations are used to speak directly to the public without the budgetary costs, reliability concerns and access issues introduced by a third party carrier such as the telephone company, internet provider or a broadcast radio/TV station.
3 No Special Device
Citizens typically utilize a standard automobile radio receiver to hear information. There is nothing that s/he needs to purchase to gain access to the broadcast.
4 No Electricity = No Problem	RadioSTAT Fixed or Portable Stations
Most information radio stations and the auto radios that receive them operate on batteries. When grid power goes down, this method of communication is designed to be “up.”
5 No Obsolescence
Conventional radio technology has been a mainstay for almost 100 years and will not soon be superseded or made obsolete.
6 No Visual Limitation	VoiceStar Portable Stations
The medium of radio is an ideal way to present detailed, changing information to the public without distraction and in a way difficult to match with text messages, static signs or other strictly visual media.
7 No Physical Constraints
Information Radio Stations may be at fixed locations (see ALERT AM) or may be portable. Or both fixed and portable (see RadioSTAT). Portability allows an information radio service to easily move locations, to tailor its presence and area of coverage to the emergency at hand (see all portable Stations).

This page was last updated on February 10, 2011.